WINNERS AND NOMINEES – CREATIVE USE OF MEDIA
Subcategory: BEST USE OF AMBIENT MEDIA
NAME OF CLIENT: Distance
Gold Winner
TITLE OF ENTRY: Rob it to get it
AGENCY: BETC Paris
COUNTRY: France
PRODUCT: Distance
CREATIVE DIRECTOR(S): Stéphane Xiberras
COPYWRITER(S): Corentin Salignat
ART DIRECTOR(S): Jeremy Treccani
ACCOUNT SUPERVISOR: Mathieu Laugier, Damien Clanet
PRODUCTION COMPANY: Soldats
PRODUCER(S): Pierre Cazenave, Thomas Duchene
DIRECTOR(S): Victor Sellier
MUSIC PRODUCTION: Gum
CINEMATOGRAPHER: Fyras Slaiman
NAME OF CLIENT: Armor All
Finalist
TITLE OF ENTRY: Dirty Displays
AGENCY: HAVAS MALAYSIA
COUNTRY: Malaysia
PRODUCT: Car Care
CREATIVE DIRECTOR(S): DONEVAN CHEW / SHIREEN ANG
COPYWRITER(S): DHABITAH ZAINAL / DONEVAN CHEW
ART DIRECTOR(S): NUWAI ZABID / SYAKIR ARIFFIN
AGENCY PRODUCER(S): SYAKEERA ABD. HAMID / ZEHN WU
ACCOUNT SUPERVISOR: LIEW SAN LING / MAJORIE MICHAEL / JASMINE KUAN / FOO JING HUI
PRODUCTION COMPANY: AWESOME STUDIO
PRODUCER(S): JEFFERY YEO / EDDIE LAM
DIRECTOR(S): JEFFERY YEO
CINEMATOGRAPHER: CY DANTE
Subcategory: BEST USE OF DIGITAL MEDIA
NAME OF CLIENT: Samsung
Gold Winner
TITLE OF ENTRY: Samsung Black Friday 2023
AGENCY: Cheil Germany
COUNTRY: Germany
PRODUCT: Consumer Electronics
CREATIVE DIRECTOR(S): Arnab Biswas, Thilo Müller-Ohldach, Marco Heutink, Guido Böhm
COPYWRITER(S): Marcel Bourgeon, Bruno Mruzinski
ART DIRECTOR(S): Jessica Hahn, Tatjana Lentz, Mareike Niemann, Jovana Semunovic, Miriam Heyer, Jessica Kissel, Paulina Grochowska, Vedat Keskin, Julian Wallach, Rafael Calvacanti, Alexander Neusinger, Johannes Becker, Benjamin Slattery
AGENCY PRODUCER(S): Christiane Rörig, José Javier Rodriguez, Selina Janz, Mirac Aksanoglu, Andre Lang, David Bartels, Aleksandar Kozelj, Dong-Ho Mittag, Khalil Lotz, Patrick Hurlin, Jan Kenneweg
ACCOUNT SUPERVISOR: Eduard Schöll, Björn Held, Natalie Ha, Suji Mun, Mona Wengert, Vanessa Laaser, Huyen Kieu
PRODUCTION COMPANY: Studio BoraBora
NAME OF CLIENT: UniversitätsklinikumErlangen
Finalist
TITLE OF ENTRY: Fighting Lupus
AGENCY: onliveline
COUNTRY: Germany
PRODUCT: Health
CREATIVE DIRECTOR(S): Norwin Kandera
COPYWRITER(S): Norwin Kandera
ART DIRECTOR(S): Felix Barwitzki, Adam Reuter
AGENCY PRODUCER(S): Jana Schiffel
NAME OF CLIENT: Long COVID Europe
Finalist
TITLE OF ENTRY: Long COVID Mode
AGENCY: SAINT ELMO’S GERMANY
COUNTRY: Germany
PRODUCT: NGO
CREATIVE DIRECTOR(S): Alex Schill, Matthias Harbeck, Maximilian Florian Schöngen
COPYWRITER(S): Swarna Thomas, Rasesh Patkar
ART DIRECTOR(S): Silvia Raquel Vega Bellido
AGENCY PRODUCER(S): Leopold Ferdinand Lotz, Dennis Fritz, Michal Kuśmierz, Margarita Nikolajeva
ACCOUNT SUPERVISOR: Daniela Ibler, Sabrina Duchow
PRODUCTION COMPANY: off Studios
PRODUCER(S): Kevin Riedl
DIRECTOR(S): Tom Kubik
MUSIC PRODUCTION: DamienDamien, Hastings Audio Network
CINEMATOGRAPHER: Lucas Bergmüller
Subcategory: BEST USE OF INTEGRATED / MIXED MEDIA
NAME OF CLIENT: Orange
Gold Winner
TITLE OF ENTRY: Phone2Gold
AGENCY: Havas Play France
COUNTRY: France
ENTRANT: Havas Media
PRODUCT: Telecommunications
NAME OF CLIENT: Tata Motors International Business
Finalist
TITLE OF ENTRY: Tata Ultra FE+ South Africa Launch Campaign
AGENCY: Tata Motors In house
COUNTRY: India
PRODUCT: Commercial Vehicles
NAME OF CLIENT: Loterías y Quinielas del Uruguay
Finalist
TITLE OF ENTRY: You can buy a media
AGENCY: Havas Gurisa
COUNTRY: Uruguay
PRODUCT: La Gran Lotería Uruguaya
CREATIVE DIRECTOR(S): Leo Delfino, Sebastián Orlando, David Martin Angelus
COPYWRITER(S): Leo Delfino, Sebastián Orlando
ART DIRECTOR(S): Felipe Garat, Sofia Rodriguez, Macrine Bateman, Landry Stark
AGENCY PRODUCER(S): Mauricio Ares
ACCOUNT SUPERVISOR: Cali Chaves, Karina Rodriguez
PRODUCTION COMPANY: Cienfuegos, Poncho Films, Plus Studio
PRODUCER(S): Mauricio Ares, Agustín Más
DIRECTOR(S): Carina Silva
CINEMATOGRAPHER: Guillermo Peluffo
Subcategory: BEST USE OF MOBILE MEDIA
NAME OF CLIENT: Samsung
Finalist
TITLE OF ENTRY: Samsung Black Friday 2023
AGENCY: Cheil Germany
COUNTRY: Germany
PRODUCT: Consumer Electronics
CREATIVE DIRECTOR(S): Arnab Biswas, Thilo Müller-Ohldach, Marco Heutink, Guido Böhm
COPYWRITER(S): Marcel Bourgeon, Bruno Mruzinski
ART DIRECTOR(S): Jessica Hahn, Tatjana Lentz, Mareike Niemann, Jovana Semunovic, Miriam Heyer, Jessica Kissel, Paulina Grochowska, Vedat Keskin, Julian Wallach, Rafael Calvacanti, Alexander Neusinger, Johannes Becker, Benjamin Slattery
AGENCY PRODUCER(S): Christiane Rörig, José Javier Rodriguez, Selina Janz, Mirac Aksanoglu, Andre Lang, David Bartels, Aleksandar Kozelj, Dong-Ho Mittag, Khalil Lotz, Patrick Hurlin, Jan Kenneweg
ACCOUNT SUPERVISOR: Eduard Schöll, Björn Held, Natalie Ha, Suji Mun, Mona Wengert, Vanessa Laaser, Huyen Kieu
PRODUCTION COMPANY: Studio BoraBora
Subcategory: BEST USE OF TELEVISION / CINEMA
NAME OF CLIENT: PENNY
Gold Winner
TITLE OF ENTRY: The Kids
AGENCY: SERVICEPLAN GERMANY
COUNTRY: Germany
PRODUCT: Retail
CREATIVE DIRECTOR(S): Alex Schill, Till Diestel, Christoph Everke, Alessia Coschignano, Moritz Dornig, Matthäus Frost
COPYWRITER(S): Sebastian Bialon, Pauline Sawatzki, Florian Joester
AGENCY PRODUCER(S): Aisha Blackwell
ACCOUNT SUPERVISOR: Michael Jaeger, Wiebke Müller, Alessia Scheffler
PRODUCTION COMPANY: AKKURAT Studios
PRODUCER(S): Anastasia Konovalova, Dagmar Garber, Rocco Kopecny, Sophie Werche, Greta Vilekyte, Liis Vandel
DIRECTOR(S): Gregory Ohrel
MUSIC PRODUCTION: Florian Lakenmacher
CINEMATOGRAPHER: Sonja Tsypin
Subcategory: BEST USE OF SOCIAL MEDIA
NAME OF CLIENT: Tata Motors International Business
Gold Winner
TITLE OF ENTRY: Tata Motors Ramadan 2024
AGENCY: Tata Motors In house
COUNTRY: India
PRODUCT: Commercial Vehicles
NAME OF CLIENT: Alpine
Finalist
TITLE OF ENTRY: AI Checking
AGENCY: Havas Play France
COUNTRY: France
ENTRANT: Havas Media
PRODUCT: Automotive